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HomeBusiness NewsCode Safeguard: Application Security Market Insight and Technology Innovations for 2029

Code Safeguard: Application Security Market Insight and Technology Innovations for 2029

Application Security Market Overview

A comprehensive analysis of the “Application Security Market” has been provided by the Application Security research company Maximise Market Research. Key business insights, demand analysis, pricing analysis, and a competitive landscape are all included in the report.

The Application Security Market plays a pivotal role in today’s digital landscape, where continuous real-time assessment of applications is essential for context, visibility, and control within the broader security framework. As the IT industry embraces digital transformation and cloud adoption, businesses are racing to deliver faster results and ensure application security. The surge in digital transformation emphasizes the importance of speed and application security, making cloud migration, microservices, and container adoption pivotal for application modernization. Application security involves a proactive approach, integrating security features to identify, address, and fortify applications against vulnerabilities and threats, including unauthorized access and modifications. The benefits extend to safeguarding critical data, enhancing customer data security, and building trust among stakeholders.

Application Security Market was valued at USD 8.34 Billion in 2022, and it is expected to reach USD 24.56 Billion by 2029, exhibiting a CAGR of 16.68% during the forecast period (2023-2029)

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Application Security Market Scope and Methodology:

An extensive study of market participants in the Application Security market is provided in the report. It offers a thorough examination of the international, regional, national, and local Application Security markets. The competition analysis section identifies key market participants from a variety of geographical areas and provides information on their revenue, financial condition, portfolio, and technological advancements. Based on certain criteria, a segment-by-segment analysis of the Application Security market is carried out to identify the positive and negative market growth influences. The study provides projections for market size, growth rate, and present and future trends in the Application Security market by analysing primary and secondary data sources.  The market size estimation for various segments is validated using the bottom-up methodology. Both primary and secondary data are included in the report.

The comprehensive Application Security Market report employs a meticulous research methodology that incorporates bottom-up market sizing and extensive secondary research. The report analyzes various market segments, including Solution, Testing Type, Deployment, and End-Users, and assesses trends, drivers, restraints, and challenges shaping the market landscape.

Application Security Market Dynamics

Market Drivers:

The Application Security Market’s growth is propelled by several factors, including the surge in cyber-attacks and the escalating need for robust application security solutions. As digital communication expands, online and mobile applications become vulnerable targets for cybercriminals. Organizations, in their pursuit of digital transformation, require robust security measures at every stage of application development to identify vulnerabilities and reduce attack surfaces. The increasing adoption of security tools, especially those designed for modern development lifecycles, further enhances application security and bolsters the market’s expansion.

Market Restraints:

Despite the promising growth prospects, challenges persist, including underutilized and unused applications that pose significant security risks. As organizations grapple with the evolving threat landscape, the need for a multi-faceted security approach becomes imperative.

Application Security Market Regional Insights

North America leads the Application Security Market, driven by a surge in financial crimes against banks and other financial institutions. The region’s emphasis on security solutions reflects the growing number of cyber-attacks and breaches.

Asia Pacific emerges as an emerging market for application security integration, fueled by a growing number of internet users, the adoption of IoT devices, and industry regulations promoting business process security. China, India, Japan, South Korea, and ASEAN countries are at the forefront of integrating application security measures.

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What is Application Security Segmentation?

The Application Security Market’s robust growth is evident in various segments. The web application security segment stands out, with wide application in safeguarding online services and websites from threats. The integration of security solutions becomes pivotal as enterprises increasingly recognize the importance of securing online content.

By Testing Type, the report highlights the growing importance of Run-time Application Self Protection (RASP), a dynamic approach that operates within the application, intercepting calls and blocking threats while allowing legitimate requests to proceed unhindered.

Global Application Security Market Size, by Solution (2023-2029)

• Web Application Security
• Mobile Application Security

In terms of solutions, the web application security market dominated in 2022. The integration of application security solutions is mostly due to the widespread use of web application security in defending online services or websites from attacks or breaches. Web application security aims to safeguard sensitive information-containing content on websites. Web application tools make it simpler to access flaws and locate dangers. Enterprise web application security is vital and has a significant impact on market growth as security breaches increase. Organisations need a strong, integrated web application security platform as new directions develop and attacks become more frequent and sophisticated. Vendors want to make sure that each instrument integrates with the others to effectively detect and block a variety of threats.

Global Application Security Market Size, by Testing Type (2023-2029)

• Static Application Security Testing (SAST)
• Dynamic Application Security Testing (DAST)
• Interactive Application Security Testing (IAST)
• Runtime Application Self-Protection (RASP)

The application security market report comprises market size figures for each sub-segment based on testing type and also offers an analysis of the segment that has a dominant share. Security is now emphasised as a key component in software development due to the prevalence of cyberattacks on software applications. Nowadays, traditional software development lifecycle (SDLC) processes are giving way to the use of security-integrated development lifecycles. Due to their limited understanding of application logic and configuration, classic perimeter devices like Web Application Firewalls (WAF) and Intrusion Prevention/Detection Systems (IPS/IDS) are no longer adequate for providing protection. RASP functions within the programme, creating application context and assisting in accurate attack visibility and blocking without unintentionally obstructing valid requests.

Global Application Security Market Size, by Deployment (2023-2029)

• Cloud
• On-premise

Global Application Security Market Size, by End-Users (2023-2029)

• Government and defense
• Healthcare
• IT & Telecom
• Manufacturing
• Retail

Who are Application Security Key Players?

• Hewlett Packard(US)
• Qualys, Inc(US)
• WhiteHat Security, Inc(US)
• Veracode(US)
• Oracle Corporation(US)
• Fortinet Inc.(US)
• Synopsys Inc(US)
• Lookout(US)
• Cisco Security Systems(US)
• Checkmarx(US)
• Rapid7(US)
• Onapsis(US)
• NowSecure(US)
• HCL(India)
• MicroFocus(UK)
• Capgemini(France)
• Pradeo( France)

Key questions answered in the Application Security Market are:

  • What are the recent industry trends that can be implemented to generate additional revenue streams for the Application Security Market?
  • What major challenges could the Application Security Market face in the future?
  • What segments are covered in the Application Security Market?
  • Who are the leading companies and what are their portfolios in Application Security Market?
  • What segments are covered in the Application Security Market?
  • Who are the key players in the Application Security market?

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Key Offerings:

  • Past Market Size and Competitive Landscape (2018 to 2021)
  • Past Pricing and price curve by region (2018 to 2021)
  • Market Size, Share, Size & Forecast by different segment | 2023−2029
  • Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by Region
  • Market Segmentation – A detailed analysis by segment with their sub-segments and Region
  • Competitive Landscape – Profiles of selected key players by region from a strategic perspective
    • Competitive landscape – Market Leaders, Market Followers, Regional player
    • Competitive benchmarking of key players by region
  • PESTLE Analysis
  • PORTER’s analysis
  • Value chain and supply chain analysis
  • Legal Aspects of Business by Region
  • Lucrative business opportunities with SWOT analysis
  • Recommendations

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About Maximize Market Research:

Maximize Market Research is one of the fastest-growing market research and business consulting firms serving clients globally. Our revenue impact and focused growth-driven research initiatives make us a proud partner of majority of the Fortune 500 companies. We have a diversified portfolio and serve a variety of industries such as IT & telecom, chemical, food & beverage, aerospace & defense, healthcare and others.

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